2023's Biggest Hair Color Trends (2024)

Stylists’ #1 Source For 2023’s Official Hair Color Trends

From mink tones to diffused color blocking, 2023 is redefining hair color trends. The overall theme? Natural-looking hair color with a subtle edge (queue the chic sex appeal clients love)! We saw a surge of the “model-on-the-go” aesthetic last year and hair color trends are mixing up the sought-after looks with a chic upgrade.

You’ll want to bookmark these ten color trends to send to your client and show your coworkers. OH—and stock up on the must-have shades before your backbar is bare. EVERY client will be requesting these looks, so be prepared to nail their appointment and be THE answer when someone asks, “Who did your hair?!”

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1. Warm Honey Blonde

2006 called—warm blondes are back on EVERYONE’S Pinterest boards. Say goodbye to the ashed-out balayage that held your books captive the past several years and give a WARM welcome to this year’s honey blonde.

Pro Tip: Your loyal blonde clients will only “see yellow” (just at first!) when they transition to honey. Adding a deep, natural-looking root can lessen the shock of a new warm shade by keeping dimension around areas that they see the most!

Honey formulas to get you started:

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Photo credit: Instagram via @romeufelipe

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Try Mick’s formula HERE!

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Photo credit: Instagram via @romeufelipe

Learn Honey Blonde lightening strategies, foiling tips and toner formulation secrets on BTC University! Subscribe now to get unlimited access to this trending blonde look!

2. Natural-Toned Color Blocking

2023 is turning color-blocking from what we know as bold statements with fashion colors to chic, wearable looks.

The surge of neutral tones being paired together for a subtle color block around the head is pulling HARD on our heartstrings. The tone-on-tone combinations of brunette, blonde and copper shades have us wondering—is this the ’23 rendition of a money piece?!

Check out these color-blocking galleries FILLED with inspo for every client:

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Photo credit: Instagram via @sabrinathehairwitch

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Photo credit: Instagram via @seolahair

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  • Formula A (lightener):

    Schwarzkopf Professional® BLONDME® Bond Enforcing Premium 9+ Lightener + 20-volume developer (1:2)

  • Formula B (copper toner):

    L’Oréal Professionnel DIA Richesse Demi-Permanent Creme Color 1.5 oz Fireglow 7CCC + 0.1 oz 6RC Garnet

  • Formula C (color-block toner):

    Redken Shades EQ 9P + 9V (1:1) + Shades EQ Processing Solution

Photo Credit: Instagram via @sahrita23 @nubiarezo

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Photo credit: Instagram via @cicelydoesmyhair

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Photo credit: Instagram via @shmeggsandbaconn

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Photo credit: Instagram via @ashleenormanhair

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Photo credit: Instagram via @bel_pipsqueekinsaigon

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  • Formula A (color remover):

    Schwarzkopf Professional®Bond Enforcing Color Remover Part A + Part B + OLAPLEX No.1 Bond Multiplier

  • Formula B (lightener):

    Oligo Professionnel Blacklight Extra Blonde High Performance Ionic Lightener + 20-volume developer

  • Formula C (red color):

    Equal parts Schwarzkopf Professional® IGORA Vibrance®6-68 + 6-77 + 0-77 + 13-volume developer

  • Formula D (blonde toner):

    Redken Shades EQ™ 10GI + Redken Shades EQ™ Processing Solution

Photo Credit: Instagram via @isthatpat

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Photo credit: Instagram via@seolahair

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Photo credit: Instagram via @ahappyjustin

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  • Formula A (new growth)

    15g Kevin Murphy COLOR.ME 7.46 + 10g 6.4 + 5g 7.43 + 10-volume LIQUID.ACTIVATOR

  • Formula B (mids and ends)

    15g COLOR.ME 7.47 + 15g 8.4 + 6g 6.4 + 30-volume CREAM.ACTIVATOR

  • Formula C (copper toner)

    Redken Shades EQ™ Bonder Inside 8C + 8CR + Orange Kicker + Shades EQ™ Processing Solution

  • Formula D (warm blonde dimensional pieces)

    Shades EQ™ Bonder Inside 10G + 9AA + Shades EQ™ Processing Solution.

    Note from Sarah: If you're wanting a slight warmer tone, add Shades EQ™ 10WG.

  • Formula E (bright blonde front strip)

    Shades EQ™ Bonder Inside 10VG + 10NB + Shades EQ™ Processing Solution.

Photo credit: Instagram via @sarahmgdoeshair

3. Mink Tones

Mink shades can range from warm to cool with two underlying colors: gray and lavender. Whether your formula veers to a warm grey or an ashed-out hue, this color is beautifully suited for all ages.

Mink formula from Ashlee Norman (@ashleenormanhair):

  • Base color— 1:1:1 Schwarzkopf Professional® true beautiful honest Permanent Color Creme 6-04 + 7-16 + 6-volume developer + tbh Tone Softener
  • Lowlights—1:1:1 tbh Permanent Color Creme 7-16 + 8-64 + 6-volume developer + tbh Tone Softener
  • Toner—1:1:1 tbh Permanent Color Creme 10-56 + 6-volume developer + tbh Tone Softener

“Mink tones have less high-contrasted, subtle blends with lavender and mushroom undertones,” explains Ashlee.

Creating a lot of dimension without any visible blonde is key to creating this luxe color. That being said, don’t be afraid to use lightener! You will definitely need to brighten up areas of your client’s hair to achieve the mink tones, but ensuring your toning formula fills any beachy blonde is the goal.

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Photo credit: Instagram via @megumicolor

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Photo credit: Instagram via @hairbyreema

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Photo credit: Instagram via @yogacolourist

Blondies can try mink, too! Check out this stunning spin on mink hues for blonde clients from @chrisweberhair

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A post shared by Chris Weber Mirlach (@chrisweberhair)

4. ’90s-Inspired Lowlights

The focus here is not the tone of blonde, but the DEPTH added to each rendition! This trend is undeniably a spin-off of the late ’90s and early 2000s ultra-highlighted looks, we have just (thankfully) shifted into smoother weaving techniques.

Why your clients want this look:

  • It’s EXTREMELY wearable.
  • Deep blondes enhance every shade of eye and skin color.
  • The warmth suits every age and length of hair (unlike some platinum and ultra-blonde tones).
  • Natural-looking color is back! This is the perfect change-up for longtime blonde clients looking for a refresh.

Instead of focusing on heavy foiled looks, reviving your client’s lived-in blonde with lowlights will be your biggest service this year. Enhancing blondes with lowlights (yes, you can add a few foils here and there) will not only save time but can drastically improve the integrity of your client’s hair. Talk about a stylist win-win.

Here are some key tips to get you back into lowlighting:

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Photo credit: Instagram via @shay.sullivan by @cfhairdesign

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Photo credit: Instagram via @gregoryrussellhair

Trending NOW: TikTok’s it-girl Alix Earle’s deep blonde by IGK Miami colorist @julianneparis

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A post shared by Julianne Paris Empey⚡️ (@julianneparis)

Receive HOURS of blonding education…from home! WATCH any blonding course on-demand, pause or playback your favorite artist’s class on BTC University.

5. Bronze Hues

Pulling warm is finally cool, BUT—nailing the tonal range for this bronze trend can be tricky. We’ll make one thing clear: bronze is NOT to be mistaken for copper.

When you think about bronze, think about the hue of the actual metal. A true bronze perfectly balances a warm sheen without reflecting orange or gold. We’ve done our research and tapped the best in the business to give us their go-to formulas and techniques to create bronze shades that match your client’s inspo pics.

Bronze color and technique guide:

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Photo credit: Instagram via @dvcolour

6. Tone-On-Tone “Espresso” Brunettes

Safe to say most clients were on the expensive brunette train at some point last year—and this year is looking just as rich. You’ll see a lot of clients swapping out dimensional, chocolatey brunette inspo pics for all-over dark transformations.

Emulating the naturally chic French look that nearly all trends are following this year, classic colors and natural-looking tones without lightener placements will be highly requested. Think deep, espresso-rich shades that are eye-catching and reflect light to reveal a little sparkle.

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7. Peekaboo Dip-Dyes

Bursts of color through the roots and ends of hair is going to be a major request for your edgy clients this year. Custom dip-dye washes of color around the roots, nape and behind the ears have quickly become an everyday look on our IG feed.

The color choice is completely up to you and your client, but the placement is where you can elevate this trend. The key? Keep the line of color moving. This trend is eye-catching not because of unique color choices, but because of the spurts of color that seem to have no beginning or end around the head.

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Photo credit: Instagram via @hairbymujin

“Sprinkling a little pink in the root and around the nape of a bob can make magic happen,” says Moroccanoil® Global Color AmbassadorGreg Gilmore (@greg_gilmore).

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8. Teddy Bear Blonde

A sister to the warm honey blonde trend, teddy bear blonde veers into a much more golden tonal range. Think of your sweet childhood teddy’s caramel color—now go mix that in the backbar! 🧸

The key to this trend is to take your client’s skin tone into account first, then use lightening techniques to create dimension before applying the deeper shades. Here’s why: the golden hues can mimic a lot of clients’ natural undertone, so formulating a shade that nearly matches their complexion is the goal.

Trending now: Actress Madelyn Cline’s golden teddy blonde by celeb colorist Matt Rez (@colorbymattrez).

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  • Formula A (lightener)

    RedkenFlash Lift Lightening Powder+ 9-volume developer

  • Formula B (root toner)

    Redken Shades EQ 8N + 9NB + 9WG + Shades EQ Processing Solution

  • Formula C (ends toner)

    Redken Shades EQ 9NB + 9WG + Shades EQ Processing Solution

Photo Credit: Instagram via @jesstheebesttcolor

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Photo credit: Instagram via @laurapolko

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Photo credit: Instagram via @daniellepriano

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  • Formula A (lightener)

    Redken Flashlift Power 9 Bonder Insider Lightening Powder + 25-volume developer + 1/16 oz OLAPLEX No.1 Bond Multiplier

  • Formula B (root toner)

    RedkenShades EQ3/4 7n + 1/4 9nw + Redken Shades EQ Processing Solution

  • Formula C (midlengths toner)

    Equal parts Shades EQ 7nw + 9g + Shades EQ Processing Solution

  • Formula D (ends toner)

    Equal parts Shades EQ 9g + 9nw + Shades EQ Processing Solution

Photo Credit: Instagram via @biancacolour

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Photo credit: Instagram via @philipforesto

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Photo credit: Instagram via @watchmyhairbounce

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Photo credit: Instagram via @skipdoeshair

9. Soft Copper

The copper hair color phenomenon of fall ’22 is sliding into 2023 with a “shy” attitude. This year we’ll be seeing light, warm hues on predominantly high-lift clients. Muted coppers ranging from a strawberry blonde to a more vibrant peach have been seen EVERYWHERE. Luckily for stylists, this trend will give your clients a bit more leeway when their color begins to fade—as it will just add to the look!

Things to remember:

  • Gloss and glaze services will be this trend’s BFF—book appointments accordingly.
  • A LOT of blonde clients will request to go soft copper. Balance your formulas with gold-based toners to avoid red hues grabbing onto prelightened hair too intensely.
  • 5 tips for every copper client—fading hacks, formulation secrets and more.
  • It’s a trend—opt for demi to semi-permanent hair color to start. Although we can’t get enough copper, clients easily get tired of reds. Save yourself down the road and ease into the red tones with a less permanent option for easy(ish) recon later.

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Photo credit: Instagram via @hairbymickk

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Photo credit: Instagram via @bel_pipsqueekinsaigon

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  • Formula A (base color)

    Equal parts Redken Chromatics™ Prismatic Permanent Color8Gr + 7Gc + Chromatics™ 10-volume developer.

  • Formula B (babylights)

    Wella Professional Blondor Hair Lightener Powder+ 10-volume developer.

  • Formula C (gloss)

    Equal parts Redken Shades EQ™ Bonder Inside10N + 09Rb + 09AA + Shades EQ™ Processing Solution.

Photo credit: Instagram via @ahappyjustin

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Photo credit: Instagram via @jhair_stylist

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  • Formula A (gloss)

    Joico LumiShine Demi-Permanent Liquid ¾ oz. 8NC + ½ oz/ 10NG + ¼ oz. 6CCR + 1 ½ oz. 5-volume LumiShine Developer

Photo credit: Instagram via @florido & @nikkilee901

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Photo credit: Instagram via @dimitrishair

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Photo credit: Instagram via @yukistylist

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10. Auburn & Wine-Toned Reds

Although we’ve seen a ton of copper looks this year, we are predicting the redhead trend to move into chic auburn and wine-based red tones.

These red shades can range from red-violet to a neutral auburn with one thing in common: pure red pigment. Take a scroll through these inspo pics of various red tones and catch up on some need-to-know tips to keep your red clients coming back.

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Photo credit: Instagram via @salsalhair | Color by: @beverlyfamous

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Photo credit: Instagram via @slickback_buttahtoast

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Photo credit: Instagram via @lacyredway

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Photo credit: Instagram via @jesstheebesttcolor

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  • Formula A:

    Wella Professionals Magma Pigmented Hair Lightener 2 parts /65 + 1 part /44 + 30-volume developer

  • Formula B:

    Pulp RiotFireball

Photo credit: Instagram via @mayssas_beauty_mark

Stunning lightener-free red transformation from color specialist Jeannette Walker-Rodgers (@watchmyhairbounce):

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Photo credit: Instagram via @milk.honey.hair

UP NEXT—2023’s BIGGEST HAIRCUT TRENDS REVEALED! CUTTING TIPS, INSPO AND MORE:

2023's Biggest Hair Color Trends (99)
2023's Biggest Hair Color Trends (2024)

FAQs

What is the most popular hair color right now? ›

Copper tones are just as popular as ever, but they're getting racier and firmly entering red territory. Cherry cola is popping off right now, but come summer copper's baby sis shade, sunkissed peach, will also be sharing the spotlight.

What is the lucky hair color for 2023? ›

According to the Chinese New Year, 2023 is the year of the Water Rabbit. The year's lucky colors include pink, blue, and green, making these a popular hair color choice for anyone who wants to go outside the norm.

What is the number 1 hair color? ›

Understanding Hair Colour Charts

The level system is made up of 10 numbers which help determine the depth level of your natural hair. 1 is black, 5 is light brown, 6 is dark blonde, 7 is blonde and 10 is the lightest blonde.

What is the biggest hair trend for 2023? ›

I tapped the best hairstylists in Hollywood to get the down low on the hair trends that will reign supreme in 2023.
  • Candle Lights. Think of candle lights as the beauty version of quiet luxury. ...
  • Choppy Curls. ...
  • Blunt Bob. ...
  • Red Hair Revival. ...
  • High Shine Styles. ...
  • Bold, Bright Blondes. ...
  • Dramatic Chops. ...
  • Shades of Brunette.

What is most popular for hair 2023? ›

From the Rachel 2.0 to butterfly layers, contour cutting and Hailey Bieber-inspired bobs—there are a few themes among 2023's trends: Layers, fringe and framing. The radar is still showing the influence of the '60s, '70s, plus a major influx in '90s cuts with extreme layering at every length.

What hair color makes you look younger? ›

Ten out of ten colorists agree, shades that are warm-toned read more youthful than cool-toned hair colors. Spicy copper reds, rich caramel brunettes, and soft honey blondes will warm up your complexion for younger-looking skin (hold the retinol).

What is the best hair color for aging hair? ›

The Best Hair Color Ideas for Women Over 50
  1. Bronde. For most complexions, “bronde” is a great option. ...
  2. Black with silver balayage. ...
  3. Auburn or burgundy. ...
  4. Caramel balayage. ...
  5. Rich brown with babylights. ...
  6. Buttery blonde. ...
  7. Brunette balayage.

What is the 1 rarest hair color? ›

Eighty five percent of. the world's population has black hair, making it the most common hair color in the world. The second most common is brown, which makes up 11% of the population. Only 2% have naturally blond hair, and the rarest hair color is natural red, which is less than 2% of the population.

What is the prettiest hair color? ›

People with brunette hair are the most attractive.

According to the study, men and women both viewed people with brunette hair color as more attractive than those with any other hue.

What is the hair color trend in 2024? ›

And while there are options for those wanting to stick to brighter blonde shades, most experts agree that spring 2024 is all about warmth and deep hues. “Everybody is different, [but] a lot of people right now want to go red or dark,” says celebrity colorist Tracey Cunningham.

What's new in hair 2023? ›

Hair is set to get shorter, according to Pinterest's 2023 predictions. This means cute cropped cuts are already heating up in popularity on one side of the scale. But, on the other end, endless, beachy mermaid lengths are bringing the drama. Breezy updos (from messy twists to neat ballerina buns) are in.

What is the least most popular hair color? ›

Red hair has the highest amounts of pheomelanin, around 67%, and usually low levels of eumelanin. At 1–2% of the west Eurasian population, it is the least common hair color in the world.

What is the 3 most common hair color? ›

3 Most Common Hair Colors and Their Density. Hair color is a unique and fascinating aspect of our appearance. It comes in various shades, but three hair colors are particularly common: blonde, black, and red.

What are the top 5 most common hair colors? ›

Total US:
  • Black hair: 20%
  • Brown/black hair 53%
  • Blonde hair 22%
  • Red hair 0.3%
May 26, 2023

Is 2023 blonde or brunette? ›

Going blonder is always a big spring trend, and this year is no exception. 2023's blonde is ultra-pale, but not quite as cool toned as pure platinum.

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